Campaigns

What we've proven. What we're running.

Every program closes with a number. Here's the proof, plus what we're running right now.

Recent Campaigns
Best Summer Ever Sweepstakes: Goldfish Swim School, Little Tikes, Cocomelon's The Melon Patch, EEZ Co., and EO Products
Recent Launch

Goldfish Swim School × Little Tikes

5 brands, one giveaway

Goldfish Swim School, Little Tikes, Cocomelon's The Melon Patch, EEZ Co., and EO Products' Everyone: one Water Safety Month sweepstakes.

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A parent and child reaching for Post cereal boxes featuring Cranium game cards in a grocery aisle
Proven Partnership

Post + Cranium

$2M → $44M

The first game ever featured on every Post cereal brand. Not a sweepstakes, a multi-year retail integration.

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Play Grows with You Sweepstakes: Radio Flyer, Tubby Todd Bath Co., The Boppy Company, Lalo, and Comotomo
Recent Launch

Radio Flyer × Tubby Todd

5 brands, every stage

Radio Flyer, Tubby Todd Bath Co., The Boppy Company, Lalo, and Comotomo: five brands, every stage of childhood.

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Better Together Sweepstakes: Good Health Snacks, Radio Flyer, Little Tikes, Jovial Foods, EEZ Co., and Tubby Todd Bath Co.
Recent Launch

Good Health × Radio Flyer

6 brands, with Kroger

Good Health Snacks with Radio Flyer, Little Tikes, Jovial Foods, EEZ Co., and Tubby Todd Bath Co., run with Kroger.

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A Tide and Stride Rite in-mall sampling table with washable sneakers, a mom pausing with a stroller
Proven Partnership

Tide + Stride Rite

27% loyalty increase

Not a sweepstakes: a multi-year CPG partnership activated across 400+ retail locations.

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Fall Into Family Time Giveaway: tonies USA, Lovevery, Kyte Baby, Tushbaby, Radio Flyer, Stride Rite, and The Step2 Company
Recent Launch

tonies USA × Radio Flyer

7 brands, one giveaway

tonies USA with Lovevery, Kyte Baby, Tushbaby, Radio Flyer, Stride Rite, and The Step2 Company: six brands families trust.

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Results

More proof, brand by brand.

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entries in 18 days for Stride Rite: a co-branded sweepstakes, not a single paid ad.

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Good Health needed 4,000 email entries. We delivered 14,624. Plus 54% Instagram growth in 3 weeks.

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impressions for Tyson + Chuck E. Cheese's: trial, family visits, and brand love for both.

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A toddler taking first steps in Stride Rite shoes next to a Melissa & Doug walking toy
Retail & CPG

Stride Rite + Melissa & Doug

11,544 entries · $0 paid media

A co-branded #walking101 sweepstakes built around the moment every parent already shares online: baby's first steps.

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Good Health sweepstakes giveaway post next to healthy snack packaging
Growth-Stage CPG

Good Health grew past its own goal.

14,624 entries · 54% IG growth

A 4,000-entry sweepstakes goal, tripled. Plus a healthier Instagram following three weeks later.

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A family sharing Tyson chicken nuggets at Chuck E. Cheese's
National Retail

Tyson + Chuck E. Cheese’s

299M impressions

Retail shelf space and in-restaurant visibility, paired into one partnership that drove trial and family visits for both brands.

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A shopper holding Ziploc storage bags with a Chuck E. Cheese offer sticker, in a Walmart aisle
National On-Pack

Ziploc + Chuck E. Cheese’s

3,000+ Walmart stores

A national on-pack activation designed to meet families exactly where they already shop.

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A Black Friday and Small Business Saturday flat lay of Tonies2 and six complementary kids' brand products
Multi-Brand Launch

Tonies2 × Target

7-brand partnership

A multi-partner Black Friday program built to create retail excitement for the Tonies2 launch at Target.

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Mott's and Little Tikes in a family pantry, with an email newsletter open on a tablet
Retail & CPG

Little Tikes + Mott’s

82% Twitter follower growth

Pairing a toy brand's play credibility with a juice brand's household reach to grow Little Tikes' database with parents who were already shopping.

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A holiday flat lay of Step2, Tonies, Goldfish Swim School, and Tytan Toys products
Multi-Brand Family Campaign

Step2 × Tonies

$127K+ in new audience value

Step2, Tonies, Goldfish Swim School, and Tytan Toys, united around one holiday moment for families.

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